Independent media planning & buying since 1975
TV Buying
We understand the importance of effectively reaching your target audience, and we are here to help you achieve that through targeted, cost-effective television advertising. Our team of experts will work with you to understand your business goals, target market, and budget, and then develop a customized advertising plan to reach your desired audience.
Digital Advertising
Our team of experts is skilled in all aspects of digital advertising, including search engine marketing, social media advertising, display advertising, and more. We will work with you to understand your business, your target market, and your marketing objectives, and then develop a customized plan to achieve your goals.
Offline
In today’s digital world, it’s more important than ever to stand out and be noticed. That’s why we offer offline advertising services to help reach your target audience and achieve your marketing goals. From newspaper and magazine ads to billboards and radio spots, we have the tools and expertise to help you effectively promote your business.
About
Who we are
Media Campaign was started in 1975 and was one of the first Media Independents in the UK. We have launched and built some of the best known UK brands through Smart Media Planning and Buying and detailed ROI analysis. We have remained an independent buying agency for over 40 years and trade on detail, experience and Return on Investment linked with the best rates in the market whether it be Online or Offline Media Channels. With offices in London and New York we can plan and buy the most effective campaigns in the UK Europe and the Americas.
How Media Campaign get results
01.
Define your target audience & set clear goals.
02.
Analyse client data & match it to planned & bought media.
03.
Negotiate the best rates & ensure media mix is correct.
04.
Monitor, report , optimise & expect to work to KPIs.
About
How Media Campaign works with you
Every member of our staff has at least 7 years of experience in their chosen discipline and is trained to work with clients around strict KPIs. These maybe ROI, Brand Recall or Footfall. Every penny we spend for our client’s needs to be at the best rates with the best returns. We have no share deals or arrangements so you know that your monies are being used effectively.
We would be happy to give you a detailed presentation, to show how we can improve your KPI’s using detailed analysis and our long track record of experience.
Brands Media Campaign have grown through advertising
Aldi - Case study
The impact of this work was that Aldi took a 2.2% share of basket in its first year
Media Campaign was appointed as the first sole agency of record for all UK media planning and buying activity with the responsibility to deliver an integrated communications platform. The core objective was to engage the consumer with their value promise of value and quality, as opposed to cheap and encourage footfall and trial.
Our focus was a TV advertising campaign across regions local to the stores supported by national and local press advertising, promotions centred on new store openings, in-store point of sale and recruitment advertising.
